Based in Jeddah, Makkah, Saudi Arabia

Ahmed Ibrahim Atallah

Data & BI Analyst

Transforming Raw Data into Business Value | SQL · Excel · Power BI · Python

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15+

BI Dashboards

Years Experience

10+

Certifications

KPI Performance — 2025

68.74

Trust Score

↑ 12%

54M SAR

Revenue Tracked

↑ 15%

About Me

Bridging Data & Executive Strategy

In today's landscape, data is only as valuable as the governance and quality behind it. As a Data Analyst, I specialize in bridging the gap between raw technical execution and high-level organizational maturity.

My focus is on helping organizations move from 'Reactive' to 'Leading' status by ensuring their data processes are not just functional, but aligned with global and national excellence standards. I believe that high-level strategy is only as good as the data integrity supporting it — ensuring accuracy, consistency, and readiness across the entire Data Lifecycle.

ETL Pipeline Design

Root Cause Analysis

Interactive Dashboards

Data Governance

Experience

Professional Journey

Data Analyst

Upwork — Freelance (Global Projects)

Mar 2026 — Present

Managing end-to-end data projects for global clients, leveraging SQL and Python to extract and manipulate complex datasets. Developing interactive Power BI dashboards to visualize KPIs, and performing Root Cause Analysis to identify operational bottlenecks.

SQLPythonPower BIETL

Data Analyst Intern

Na3ml

Jul 2023 — Oct 2023

Applied statistics and exploratory data analysis (EDA) to interpret trends and patterns within organizational datasets. Utilized Excel and SQL for data cleaning and transformation, and created automated reports in Power BI that streamlined decision-making.

EDAStatisticsPower BIExcel

Data Scientist Intern

NilePreneurs — Cairo, Egypt

Jun 2022 — Feb 2023

Completed a comprehensive track in Data Science and AI, focusing on predictive modeling and machine learning. Cleaned and processed large-scale datasets using Pandas and NumPy, collaborating on cross-functional projects to translate model outputs into business recommendations.

Machine LearningPandasNumPyScikit-learn

Skills & Tools

Technical Arsenal

The technologies and frameworks I use to deliver data-driven solutions — aligned with Saudi market demand.

BI & Visualization

Microsoft Power BI DAX Power Query KPI Dashboards Data Visualization Data Storytelling Microsoft Fabric

Programming & Data

SQL Python Microsoft Excel Data Cleaning ETL Statistics Informatica PowerCenter Data Warehouse

Data Strategy & Governance

Data Governance Data Strategy Data Management Data Modeling Business Intelligence

Business & Soft Skills

Business Analysis Data Analysis Presentation Skills Agile Methodologies Project Management Communication

Selected Work

Featured Projects

Real-world business challenges solved through data analysis and interactive dashboards.

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Customer Experience Quality

Designed a 3-page Power BI solution (Overview · Trust VS Gap · Performance vs Areas) for a government entity — monitoring Trust Score Avg 68.74, CES Score 3.97, Avg SLA Days 2.90, Negative Sentiment 31%, and Gap Alerts across 36K interactions to improve public service delivery.

Power BI DAX SQL Sentiment Analysis

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View Project

Business Risk & Loan Analysis

Engineered a 4-page risk assessment solution (Home · Overview · Cash · Loans) covering full portfolio analysis. Identified high-risk segments enabling strategic revision of credit criteria that improved collection forecasts by 15%.

Power BI Statistics Risk Modeling

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Super Market Operational Insights

Multi-year sales dashboard tracking 54M SAR revenue and 17M SAR profit across Electronics, Home Appliances, Fashion, and more. Top product: iPhone 14 (1.78M SAR). Pinpointed regional trends enabling a 32% profit margin benchmark.

Power BI ETL DAX

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Education & Certifications

Academic Background

Bachelor's degree — Computer Science

Mansoura University

Sep 2019 — Jul 2023

Relevant coursework: Database Management (SQL), Data Structures, Algorithms, Statistical Analysis, and Software Engineering. Strong foundation in computational logic and analytical problem-solving.

Artificial Intelligence Summer Training

National Telecommunication Institute (NTI) · ITIDA

Aug 2022 · 120 hrs — El Mansoura, Egypt

Covered ML fundamentals, neural networks, and data preprocessing. Built foundational knowledge in AI algorithms and Python-based workflows. Developed professional skills: communication, presentation, and interview techniques.

Python Machine Learning AI Fundamentals